Mifalot Chinuch was founded as the Hapoel Tel Aviv FC’s social responsibility project in 1997s. Its vision is to fully utilize the potential and power of football in order to build more active, compassionate and cohesive communities and support the sustainable development of a more open, just, and engaged society.

Mifalot programmes use football to teach life skills to children with special needs, promote the integration and inclusion of newly arrived immigrants, create bonds of friendship between Israelis and Palestinians, and provide assistance to children living in at-risk, disadvantaged or isolated communities. The organisation is reaching out to around 20,000 participants a year.